SMS Marketing insurance Brokers

Aravind G | Nov. 7, 2020, 5:21 p.m.

SMS Marketing insurance Brokers

Bulk SMS Chennai, SMS-marketing-insurance-agents

sms-marketing-insurance-agents

Transactional messages, OTPs, promotions: all delivered timely and safely to your customer’ mobile phones.

Practical SMS marketing for insurance agents – get more leads, and retain them

SMS marketing for insurance agents helps them tackle two major problems in their industry: The insanely high customer acquisition costs (7 to 9 times higher than in any other industry.)

This means that as an insurance agent, you have to work hard not just to acquire more clients but retain them too.

Because an average person checks his phone 80 times, you have 80 opportunities in a day to inform, educate, and make an impact on a person via SMS.

In the context of insurance, that means you can inform your prospects about the various policies, educate him about what would make sense for him, and finally impress on him why he should take up a particular policy.

So the scope of what you can achieve via SMS is immense!

SMS marketing also has all the hallmarks of successful communication.

Transactional messages, OTPs, promotions: all delivered timely and safely to your customer’ mobile phones.

Explore SMS

As @investopedia says, the optimal age to buy life insurance is under 35. This demographic is perfect for #SMSmarketing for #insurance.

Build a relationship with your clients

Lack of trust is the top reason that stops people from buying health insurance. This can easily be overcome with an open channel of communication (SMS). Through texts, prospects can reach out to you at any time with their doubts and get an instant response.

Cross-sell policies to existing clients

SMS is a great channel to encourage your clients to buy other policies they need. For instance, say you are an insurance agent selling life and health policies. Whenever renewal times roll around, you can pitch annuities to your client so that he can plan for his retirement.
Upsell policies during renewals

Similarly, you can also get more value from the same clients via SMS. If you are selling health insurance, you can also sell dental insurance to your clients. If your clients are senior citizens, you can even sell long-term disability policies to them.
Get referrals and win more leads.

Since your clients already trust you, they would be happy to introduce your services to their friends and family. Just send a reminder text to your clients and ask them to refer you to their network.

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